Grey tabby Milo with pink collar near Broadway

Lost my grey tabby Milo yesterday around 3pm. He's about 9 pounds, short-haired, with a bright pink collar, a tiny notch in his left ear, and a small white chest patch. Milo is microchipped and usually friendly, but can be skittish with strangers; I was at the Boardwalk area near the SkyWheel and Ocean Boulevard when he bolted. I'm in Myrtle Beach and really hoping he finds his way home—he means a lot to me and my family.