Gray tote bag found near Mesilla Valley Mall

I found a gray canvas tote bag this morning around 11:15am behind the Mesilla Valley Mall parking lot on Main Street in Las Cruces. It's a mid-size tote, about 14 inches wide with a small blue zipper pocket on the side and a frayed pink keychain hanging from the zipper pull. Inside I spotted a spiral notebook titled 'Notes' with some doodles, a USB drive labeled 'Projects', and a dented stainless-steel water bottle. The bag has a coffee stain on the bottom and a red fabric tag that reads 'Luna' - a pretty unique touch. If this belongs to someone, I'd like to help return it to them safely.